tag:blogger.com,1999:blog-2442063056672240555.post1534423309410865038..comments2024-02-04T04:40:23.122-08:00Comments on Harlequin Heartwarming: The Buzz, or Advertising Word Of Mouth by Roz Denny FoxPamela Tracyhttp://www.blogger.com/profile/05834270662017246137noreply@blogger.comBlogger14125tag:blogger.com,1999:blog-2442063056672240555.post-3316464156020474762013-02-09T07:30:04.084-08:002013-02-09T07:30:04.084-08:00Wow, this is some great advice. I need to find tha...Wow, this is some great advice. I need to find that book and take some notes. I'll admit that as the date of my book being published draws near, I'm feeling overwhelmed with how to market it, get it out there and start a buzz. There seems to be more that I don't know than what I do. <br /><br />I could definitely use more hours in my day, but unfortunately we only have the gift of 24. Syndi Powellhttps://www.blogger.com/profile/15749555878197507030noreply@blogger.comtag:blogger.com,1999:blog-2442063056672240555.post-46753743885618460342013-02-08T14:48:10.652-08:002013-02-08T14:48:10.652-08:00Thanks, Roz, for the great advice. Love the 5 T...Thanks, Roz, for the great advice. Love the 5 T's. I'll have to remember that. I like nothing better than to talk about books. Good luck with the Heartwarming books. (love that name) Linda Warrenhttps://www.blogger.com/profile/04708577216500308755noreply@blogger.comtag:blogger.com,1999:blog-2442063056672240555.post-83158035869851087292013-02-08T11:35:58.551-08:002013-02-08T11:35:58.551-08:00Laura, you are right about the music arena being e...Laura, you are right about the music arena being easier for word of mouth marketing, because teens and tweens are the biggest buyers of modern artists.And they're on social media 12 hours a day. I remember Lady Gaga building her "little monsters" as she calls them. She has a gazillion adoring fans in that group. I know they had T shirts saying they were her little monsters. It is a rozdennyfoxhttps://www.blogger.com/profile/06506701706951201107noreply@blogger.comtag:blogger.com,1999:blog-2442063056672240555.post-62470078611290829992013-02-08T10:42:57.596-08:002013-02-08T10:42:57.596-08:00Most excellent. Roz and I will be putting Heartwa...Most excellent. Roz and I will be putting Heartwarming books in the hands of readers at the upcoming Arizona Festival of Books. So, Heartwarmers if you have any bookmarkers are giveaways send them our way.<br /><br />Great post.Pamela Tracyhttps://www.blogger.com/profile/05834270662017246137noreply@blogger.comtag:blogger.com,1999:blog-2442063056672240555.post-27221749723117665602013-02-08T09:36:11.948-08:002013-02-08T09:36:11.948-08:00Hi Roz,
I like your distillation of those three di...Hi Roz,<br />I like your distillation of those three disparate big-sellers: 'edgy, yet have an earthy realism.'<br /><br />I'm thinking musicians might do better exactly because they do perform and are right there with their fans in a way writers hunched over the desk won't be. Live music is exciting, motivating their 'teams.' To help find her niche, Lady Gaga made an Laura Russellhttps://www.blogger.com/profile/04853245627578360220noreply@blogger.comtag:blogger.com,1999:blog-2442063056672240555.post-8665292341536292962013-02-08T09:23:21.909-08:002013-02-08T09:23:21.909-08:00Deb, and Suz, and Muriel, you are all right about ...Deb, and Suz, and Muriel, you are all right about how difficult it is to write and market. Younger writers are much better at tooting their own horn, because as mom's we did a better job of telling our daughters it was okay to do that. I still find it hard to be in a group of non-writers where the marketing is fertile---to even let anyone know I write, have a book out or coming out. But I'rozdennyfoxhttps://www.blogger.com/profile/06506701706951201107noreply@blogger.comtag:blogger.com,1999:blog-2442063056672240555.post-17487940172412244122013-02-08T09:16:26.182-08:002013-02-08T09:16:26.182-08:00Hi, Roz! What good information and sound advice! ...Hi, Roz! What good information and sound advice! Even at 68 years old I have trouble making the transition from old-school woman who was very loved but basically taught that it was rude to try to shine - to a self-promoter. My method of getting a buzz is to pray that someone will like my book and tell someone else. I think I have to work harder!Anonymoushttps://www.blogger.com/profile/08554011661512891565noreply@blogger.comtag:blogger.com,1999:blog-2442063056672240555.post-11731183507698489382013-02-08T09:04:05.150-08:002013-02-08T09:04:05.150-08:00Excellent tips, Roz. I love the '5 Ts'.
...Excellent tips, Roz. I love the '5 Ts'. <br /><br />It's a challenge to take off my writer's hat and focus on marketing. Steep learning curve, but something everyone must tackle.Suzhttps://www.blogger.com/profile/08715393952182868181noreply@blogger.comtag:blogger.com,1999:blog-2442063056672240555.post-83128476393411666592013-02-08T07:30:58.738-08:002013-02-08T07:30:58.738-08:00This topic comes up every time you get one or more...This topic comes up every time you get one or more authors in a room. (My current heroine just asked me where her Street Team was? She's a bit pushy.)<br /><br />I think it's tough to be as engaged as you probably should be since most of the authors I know are basically introverts who are more comfortable chatting with imaginary characters than real people. And, I, for one, need 3-4 more Debrahttps://www.blogger.com/profile/00092173878115644405noreply@blogger.comtag:blogger.com,1999:blog-2442063056672240555.post-81857850663386020152013-02-08T07:25:54.267-08:002013-02-08T07:25:54.267-08:00You're right--getting buzz about your book is ...You're right--getting buzz about your book is invaluable. Thanks for the great advice!Cynthia Garnerhttps://www.blogger.com/profile/16494087405330408670noreply@blogger.comtag:blogger.com,1999:blog-2442063056672240555.post-84181662755916067962013-02-08T06:39:42.395-08:002013-02-08T06:39:42.395-08:00The music industry does this far more effectively ...The music industry does this far more effectively than writers seem to do. I'm not sure why. It could be the age of the average person out looking for new tunes by their favorite singers. Peoples teams who have been phenomenal are Lady Gaga with her little monsters, and Justin Beber---well, that I think is due to his followers. I'm still reading on Andy Sernovitz's book. He does talk rozdennyfoxhttps://www.blogger.com/profile/06506701706951201107noreply@blogger.comtag:blogger.com,1999:blog-2442063056672240555.post-5320226166417686052013-02-08T06:34:02.796-08:002013-02-08T06:34:02.796-08:00Wow, I love those "Five T"s -- and the f...Wow, I love those "Five T"s -- and the fact that you still put Writing A Good Book as the keystone of everything else.<br /><br />This is wonderful advice; thanks!Laurie Schnebly Campbellhttps://www.blogger.com/profile/10354145165557149787noreply@blogger.comtag:blogger.com,1999:blog-2442063056672240555.post-87537484601700956232013-02-08T05:49:32.564-08:002013-02-08T05:49:32.564-08:00Hi Roz! What a helpful post. I loved your inclusio...Hi Roz! What a helpful post. I loved your inclusion of Andy Sernovitz's strategies and it makes great sense! Social media is now the best way to spread word of mouth and, like you said, we need to harness that as much as possible to build awareness for the terrific line we are creating! I'm on board for the Heartwarming Street Team! Karen Rockhttps://www.blogger.com/profile/03621736343432643472noreply@blogger.comtag:blogger.com,1999:blog-2442063056672240555.post-25288264194464294012013-02-08T04:27:12.527-08:002013-02-08T04:27:12.527-08:00Great post Roz. Getting the buzz out about our boo...Great post Roz. Getting the buzz out about our books is important and can be fun. Being involved with social media sure helps. The points you made are right on.Tara Randelhttps://www.blogger.com/profile/16509580769615741117noreply@blogger.com